In my career I have found that few things are as crippling to a sales pro as FEAR



  Have you ever heard a trainer say that the biggest mistake Sales Pros make is failing to ask for the business ?

  This is a very true statement and typically it is rooted in a fear of rejection.  In truth rejection is just another opportunity to earn the customer’s business.  But if you do not ever give them the opportunity to tell you no, how will you get the chance to hear them say YES.



This fear not only will stop a person from starting a career in Sales, it will stop a Sales pro from growing in his profession.  As sales people we have to be willing  not only learn new applications, but also willing to try them. 

 Going to a seminar, or attending a good training meeting will profit you very little if you do not put the principles into practice.  

 So, why wouldn’t a Sales Pro jump right in and try something new ?   The answer is very simple, COMFORT.   We find a comfortable set of skills, and we learn how to make them work for us.   This is OK if you want to make the same income you made last year, but if you desire to grow, you must LEARN and APPLY new skills.


 Sounds strange doesn’t it.   This is something we don’t talk much about publicly. 

This fear is very real, I have seen it tear down many a Sales Pro .  These people have greatness inside of them.

  Just when they are in reach of the TOP  they self destruct. 

WHY?  —————>       FEAR !!

– Someone convinced them they didn’t deserve it ( And they listened )

– They are letting their past failures dictate their future ( failure is not a person, it is an event )

 I found this quote on the web, I do not know the Author but it is a great explanation of this fear

“In psychology, fear of success is about being subconsciously afraid of succeeding. These signs of self-sabotage reveal how fear and perfectionism hold you back.

Fear of success can be just as paralyzing as fear of failure. Many people fear success because it tests their limits and makes them vulnerable to new situations. Even worse, success can expose weaknesses and force people to deal with their flaws.

Success is scary because it involves change. Success can be intimidating and hard to handle. With success comes more challenges and responsibilities – and that can be threatening.

Sometimes people fear success because they don’t know if they can live up to their achievements. They don’t think they’re good enough or smart enough. They’re afraid they don’t have what it takes to rise to the challenge, and they don’t know if they can sustain their success.”

– Found at suite101.com

F YOU HAVE SEEN YOURSELF IN ONE OF THESE FEARS , TAKE MASSIVE ACTION !!    Go to work on it today, don’t hesitate  You do not want to carry this heavy baggage to the top with you .

I have developed an acronym using that the word F.E.A.R. that is simple to memorize and will help you overcome 

F  – Faith, Confidence  both in a higher power, and in your own abilities  

E – Energy – work at it, get after it every day laziness is like food for fear

A- Action – Take Action the minute you feel fear setting in

R- Reinforcement – get positive reinforcement moving in your life, seek out mentors , materials and influences that will have a  positive affect in reducing your fear.


Sell like your living depends on it



3 Comments on “WHAT ARE YOU AFRAID OF?

  1. Pingback: Stepping Into The Unknown With Determination « Wisdom Within Coaching

  2. Donnie,

    I think you nailed it dead on. I can relate to fear of success on many levels. One thing I can say about my career is that it is not only awesome but also a plie of crap. See I work in the music industry. I have seen and come across some real shady stuff in my time. I also have had the time of my life. It’s what I dreamed of doing as a kid. But the winds of time shift and I’m getting older and wiser. I am on the path to something more meaningful. At least that is what I tell my self.

    However, it’s been 2 years since I first said I would make a career change. And I have not done so since until just this weekend. You can say I have reached the threshold of pain and there is no other way for me but to bet on me 100%.

    I really love the F.E.A.R. acronym you came up with. I definitely made a note of it. Zig Ziglar had one that I’ve always used…FEAR

    False Evidence Appearing Real.

    I appreciate your thoughts and sharing. I’ll be sure to keep an eye out for your blog. Cheers!

    -tony mardini

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